Your post is awesome. From now on I’ll just throw people down your rabbit hole of metaphors. Or something.

@Avi Ohmygosh, your new About Us page is so human now. Huge improvement! It really makes me feel like there’s someone who cares. Which there is. Yay.

Havi & Avi do a little dance …

Links at the bottom of the page are now links… Still haven’t quite got the links on the right hand side, but getting better! Thank again Havi.

Just a thought, it sounds like dance routine, Havi & Avi.

Thanks,

Avi

I did a quick, free blog “best practices” checklist for a stranger’s blog and it felt good. Like a sprint to keep my tools sharp so I could mix metaphors at max efficiency.

And, oh right, the clothes are cool-lookin’ and also very reasonably priced.

(I didn’t even notice that part since I haven’t really bought yoga clothes since I was in Israel so have no idea what’s what. Having now done some comparison-shopping: good prices!)

And speaking of Israel, yeah the whole “frank, direct, blatant (but always passionate)” thing is probably an Israeli thing too.

Passion is a big thing and you totally have it, so lead with that.

OK, we have some work to do. I accept almost all your feedback, maybe with the exception of the name. Google seems to like it, and if Google likes it, who am i to argue?

I have redrafted the About section, it is definitely more personal, I hope it makes for good reading. Will upload it first thing tomorrow morning. http://www.ActiveWearUSA.com/Aboutus.html

Side & Bottom… talking about links of course, need to be fixed, its what we call a design bug. We have many pages, many pages = many design bugs, will be fixed by the end of the week, if not sooner.

Seriously, thank you so much for your raw feedback. I too am a frank, direct, blatant (but always passionate) person and can take the medicine i often dish out.

I would be very interested to hear from your readers any suggestions on a section to replace the Our Brands tab?

Thanks again,

Avi